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Software Development
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Customer Relationship Management (CRM)
Customer-relationship management is an approach to manage a company’s interaction with current and potential customers. It uses data analysis about customers’ history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.
Companies rely heavily on customer relationship management(CRM) technology tools to manage interactions with current and future customers. CRM software deploys technology to organize, automate, and synchronize sales, marketing, customer service, and technical support plus manage customers, records, and their surveys.
Benefits of CRM Development Services
- CRM can track customer activity at each end point.
- CRM tracks customer’s Purchase and Sales habit.
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CRM can generate and record the history of Purchase Orders, Sales Orders, and Invoices.
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CRM enables Cross selling or Upselling by providing historical data.
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CRM systematically tracks customer communication, problems, and solutions.
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CRM helps to generate sales forecasts based on Customer Feedback and Communication.
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CRM easily identifies the target audience for products, based on their purchase history.
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CRM helps the organization prevent gaps in customer service due to attrition as your business has historical data of all customers.
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CRM aids executive leadership in identifying, preventing and effectively addressing recurrent obstacles in business processes allowing for smooth functioning.